GOAL

Development of a modern b-to-b brand

CLIENT

Bakker Wiltink

The Fruit bakers

An ear catching brand name, a new assortment innovative fruit bread and an inspiring fruit-and-bread lab. That was created by Marielle Bordewijk for Baker Wiltink to specialize in contemporary fruit bread with a new industrial artisan bakery. The futuristic lab facilitates co-creation sessions with clients and contains everything to develop fruit bread innovations. From a test bakery, a cabinet of oddities, a fruit and bread library, innovation cards and a multi media centre. Look at www.bakkerwiltink.nl

The fruit and bread lab.
Dried fruits in the test bakery.
Sketch of product idea.
Innovation cards for co-creation workshops.
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Stay in contact with Marielle Bordewijk

Food designer Marielle Bordewijk designs and develops products, concepts and brands in food. For big and small food companies in production, retail and food service.